This is what “location-based advertising” means. A location-based form of advertising that is particularly interesting for our customers with an (additional) local store or several stores. We work with the “Drive to Store” concept (D2S). Even purely digital products can be advertised to specific target groups with iLocal.

Marketing mix based on transaction data

With iLocal, we combine the strengths of Programmatic DOOH, Mobile Ads and Addressable TV for your resounding advertising success.

Digital advertising in everyday life – contact consolidation par excellance!

With iLocal, we also reach target groups “offline” when they are sitting on the bus, standing at the checkout in the supermarket or sitting on the couch in the evening – thanks to smartphones, advertising screens and smart TV.

CUSTOMER VOICES

“We are delighted that ad pepper media has supported us in our “Heisse Scheiben – Coole Hits” campaign with their new product iLocal. This has enabled us to significantly increase the visibility and awareness of our products in the field. By combining a location-based mobile campaign with exclusive DOOH placements, we addressed our customers directly at and around the POS at the right time. The result? A significant uplift in store visits and a measurable increase in brand awareness.”

Tom Nollau, Director Content & Media, Gustavo Gusto

Your advantage – Our core service

  • You reach your customers at the point of interest thanks to the available transaction data

  • You lead your customers directly to your store or product with the “drive to store” approach

  • Your advertising reaches the target group during everyday activities – even when they are actually offline

  • They thus increase the contact density and increase the impact of their digital strategy

  • Regional targeting of advertising communication is possible in real time via geofencing

Service package at iLocal

  • Creation: Advertising design via our in-house advertising software adCreator

  • Complete range of customer targeting: behavioral targeting, target group targeting, geotargeting

  • Transparent performance measurement: iLocal campaigns can be planned, programmatically played out and measured via store visit tracking

Our products and services

Breaking boundaries in performance marketing since 1999 – according to this premise we always develop the most efficient products and services for you, so that your company is one step ahead of the competition in online marketing.

Just some of our clients