Totally tightened up: ad pepper and the “Sharp Grenade

Granted: Most in-drinks are only “in vogue” for one season, right? The Scharfe Granate is completely different – these are cold and hot drinks with an extra portion of spiciness. THE perfect product for an ad pepper online marketing strategy!

Who, if not us – the hot peppers, should bring this hot product to the digital marketplace?! Lars-Ulf Müller, founder of Scharfe Granate, did not need much convincing. Especially since he and ad pepper MD Susanne Pilz already know each other from earlier student days. After several years, the two met again and found out: Nothing stands in the way of a grenade-sharp collaboration.

And so we support the Sharp Grenade with our online expertise. There were plenty of sparkling ideas. The first step of the cooperation was the implementation of a modern online store for the party drinks. Thus, the website design was spiced up and all SEO/ SEA measures were tightened.

The result: a completely relaunched online store that now offers customers a grenade-sharp digital shopping experience. In close cooperation with Lars-Ulf Müller, a coherent design concept was developed – inspired by the sense of style of past rock n’ roll decades.

But how does the grenade smith from Minden, alias Lars-Ulf Müller, actually come to hire a Nuremberg-based online specialist?

“When I saw the three chili peppers in ad pepper media’s logo, I was immediately hooked” says the grenade smith. And when he then noticed that the company was run by his old fellow student during his studies in Paderborn, the decision was made! “This collaboration is going to be GREAT!”.
Our Managing Director Susanne Pilz felt similarly. “I couldn’t turn down such a hot business offer – hot and chili pepper: it just goes together!” – says the digital expert from Nuremberg.

You can admire the result at: www.scharfe-granate.de – but don’t burn your tongue!