{"id":8696,"date":"2020-05-15T12:46:41","date_gmt":"2020-05-15T10:46:41","guid":{"rendered":"https:\/\/adpepper.com\/case-study\/bauer-lead-generierung\/"},"modified":"2020-06-25T15:24:02","modified_gmt":"2020-06-25T13:24:02","slug":"bauer-lead","status":"publish","type":"avada_portfolio","link":"https:\/\/adpepper.com\/en\/case-study\/bauer-lead\/","title":{"rendered":"Lead"},"content":{"rendered":"

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The Challenge<\/h3><\/div>
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The challenge was to use various online marketing tools to spark interest in mail-order retailer BAUR among 3,000 active new customers who love shopping.<\/p>\n<\/div>

Do you want to learn more? Contact us!<\/span><\/a><\/div><\/div><\/div><\/div><\/div>
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The Goal<\/h2><\/div>
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The goal was to expand the newsletter database to include new customers interested in the BAUR product range. Entirely new online channels were to be used for this purpose. At the same time, the ordering process in the online shop needed to be optimized.<\/p>\n<\/div>

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The Solution<\/h2><\/div>
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In order to attract potential customers, ad pepper media focused on placements with extensive reach to generate media momentum for the campaign. ad pepper media cooperated closely with BAUR in programming an interface to optimize new customer leads; this interface allowed for real-time comparison with the database of existing customers. This ensured that only new customers were counted for the campaign.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

The Result<\/h3><\/div>

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During the entire 15-week campaign period, 30 new leads were generated daily and a total of more than 70 vouchers redeemed. ad pepper media generated 3,119 valid prospective customers with a high activity rate during this campaign and delivered nearly 4% free leads on top.<\/p>\n<\/div>\n<\/div>\n<\/div><\/h4><\/div><\/div><\/div><\/div><\/div>

Questions? Contact us!<\/span><\/a><\/div><\/div><\/div>
Questions? Contact me!<\/span><\/a><\/div><\/div><\/div>
Max Spachm\u00fcller (Kontakt-Footer)<\/span>silvija.mirosavljevic<\/a><\/span><\/span>2020-08-04T15:54:34+02:00<\/span>
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Dietmar Birner (Kontakt-Footer)<\/span>silvija.mirosavljevic<\/a><\/span><\/span>2020-08-04T15:55:07+02:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Susanne Pilz (Kontakt-Footer)<\/span>silvija.mirosavljevic<\/a><\/span><\/span>2020-08-04T15:54:46+02:00<\/span>
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Just some of our clients<\/span><\/h2>\n<\/div><\/div><\/div>
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<\/div><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":8698,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[266,78],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-8696","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-reference","portfolio_category-referenz"],"yoast_head":"\nLead - ad pepper media GmbH<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adpepper.com\/en\/case-study\/bauer-lead\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lead - ad pepper media GmbH\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adpepper.com\/en\/case-study\/bauer-lead\/\" \/>\n<meta property=\"og:site_name\" content=\"ad pepper media GmbH\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ad.pepper.media\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-25T13:24:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adpepper.com\/wp-content\/uploads\/adpepper-kunde-baur.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/adpepper.com\\\/en\\\/case-study\\\/bauer-lead\\\/\",\"url\":\"https:\\\/\\\/adpepper.com\\\/en\\\/case-study\\\/bauer-lead\\\/\",\"name\":\"Lead - 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